Contents of the book in detail



Part I
Introduction to Research Methodology
Chapter 1
The Language of Methodology
Methodology
Methodological views
Methodology and reality
Methods
Choosing and developing methods
Theory of science, methodological views and paradigms
Methodology and operative paradigm
Awareness and self-reflection
The outline of the book
Points of reflection
Recommended further reading
Chapter 2
The Act of Creating Knowledge
A methodological start
To think and to reflect critically
Seeing and thinking
The importance of the perspective
Understanding and explaining factors
Three methodological views
The study area of entrepreneurship
Some "unconditional" reflections over the area of entrepreneurship
The analytical view
Ultimate presumptions
Interesting issues and perspectives
Conceptualization
Methods and methodics
Results
The systems view
Ultimate presumptions
Interesting issues and perspectives
Conceptualization
Methods and methodics
Results
The actors view
Ultimate presumptions
Interesting issues and perspectives
Conceptualization
Methods and methodics
Results
Points of reflection
Recommended further reading
Chapter 3
To Become a Knowledge Creator
What is science?
Being a scientist and creating knowledge
"Practiced" and "reconstructed" logic
A few basic dichotomies to keep in mind
Reality assumptions
Prerequisites, explanations, understanding and results
The analytical view
The systems view
The actors view
More about reality, explaining, understanding, and results
The analytical view
The systems view
The actors view
Points of reflection
Recommended further reading
Part II
Three Methodological Views
Chapter 4
The Analytical View
Some basic concepts
Reality and models
Causal relations, explanations and hypotheses
The creation of knowledge problem
Deduction, induction, verification - and abduction
Operational definitions
The concept of analysis
Ceteris paribus
The philosophical foundation of the analytical view
The relation of the analytical view to its paradigm
Discovery and explanation
General theses
Difficulties in relation to explanations
Examples of theoretical results
Points of reflection
Recommended further reading
Chapter 5
The Systems View
The roots of the systems view
Systems explanation and systems understanding
Examples of classic systems models
Some important concepts of classic systems models
Examples of classic systems interpretation
Systems view in the 21st century
A "common" systems language
Systems, subsystems and components
Open and closed systems
Systems environment
Real systems vs. models and interpretations of systems
Magnifying level
Systems relations
Structural and processual perspectives
Systems analysis, systems construction and systems theory
The knowledge orientations of the view
Three illustrative studies
The success of Silicon Valley
The Balinese culture
Female entrepreneurship
The relation of the systems view to its paradigm
Examples of formulation of theoretical results
Points of reflection
Recommended further reading
Chapter 6
The Actors View
An uncertainty principle in social sciences
Some denotations of conceptual meaning
Concepts as meaning
Intentionality
Social science knowledge
Dialogue
Dialectics
Actor
Observer
Observer-Actor
Diagnosis
Development of understanding
Language development
Action
Reality: A social construction
Transformation
Subjectification
Externalization
Objectification
Internalization
Social dialectics
A continuous synthesizing process
Everyday reality
The relation of the actors view to its paradigm
In general
Prerequisites of the actors view: Metatheories
Understanding and results
Language
The different levels of language
Scientific language
Diagnosis
Engagement
Dissociation
The Continuation
A Comment
The objective of creating knowledge
Actors-based denotation of conceptual meaning
Structurally based denotation of conceptual meaning
Dialectically based denotation of conceptual meaning
Denotation of conceptual meaning and scientific language
Some theoretical and action-oriented starting points
Social phenomenology and the actors view
Developing human procreative power
Points of reflection
Recommended further reading
Part III
Methodology
Chapter 7
Methodical Procedures
Procedures as lessons in harmony
Operative paradigms
Some "common" groups of techniques
Techniques for selecting units of study
Traditional techniques for collecting data
Secondary information
Primary information: Direct observation
Primary information: Interviews
Primary information: Experiments
The approaches' relation to the traditional techniques
The analytical approach and traditional techniques
The systems approach and traditional techniques
The actors approach and traditional techniques
Measurement techniques and techniques for controlling reliability
Validation techniques
Some "specific" groups of techniques
The analytical approach and sampling
The analytical approach and validation of measurements
The systems approach and historical studies
The systems approach and case studies
The actors approach and dialogue
The actors approach and language development
Knowledge creating interface of language development
The procreative report
The problem of objectivity
An overview
The analytical approach and the objectivity problem
The systems approach and the objectivity problem
The actors approach and the objectivity problem
Points of reflection
Recommended further reading
Chapter 8
Methods in Language and Action
The three worlds of knowledge
Analytical procedures
ANA 1: Professor Peterson about good research
ANA 2: The service bank questions
ANA 3: A causal experiment
ANA 4: How to improve response rates
ANA 5: Know and "Don't know"
ANA 6: Dr. Stone's test
Systems procedures
SYS 1: Professor Anholts' introductory lecture
SYS 2: The bank as a system
SYS 3: Calmex Co. as an amusement park
SYS 4: Rose's final term paper
SYS 5: Technical cooperation
SYS 6: The answer is written in history
Actors procedures
ACT 1: Professor Wild about research as an innovative idea
ACT 2: Jones and Jones on uniforming methods
ACT 3: The number of rejects must decrease
ACT 4: An experiment in organization and leadership
ACT 5: Graduate paper on the concept of quality
ACT 6: Knowledge creating and examination
Points of reflection
Recommended further reading
Chapter 9
Methodics
The analytical approach
In general
Methodical procedures
Methodics
The goals of the approach
A plan for determining problems
A study plan for analytical studies
D: A study plan for descriptive studies
E: A study plan for explanatory studies
F. A study plan for forecasting studies
G: A study plan for guiding studies
The systems approach
In general
Methodical procedures
Methodics
The goals of the approach
A study plan for determining finality relations in systems studies
A study plan for forecasting studies
A study plan for guiding studies
The actors approach
In general
Methodical procedures
Methodics
The goals of the approach
A study plan for actors studies
Excellence in knowledge-creating work
Applying the three methodological views
Points of reflection
Recommended further reading
Part IV
Approaching Methodology
Chapter 10
The Analytical Approach
Introduction
Case I: Business bankruptcies
Broad outline
Methodics
The case and the analytical approach
Orienting initial study (descriptive purpose)
Methodical procedures
Methodics
Resources and resource transformation in the bankrupt company (explanatory purpose)
Formulating the problem
Planning the study
Designing methods for collecting data
Collecting data
Coding and arranging data
Controlling causality
Reporting the results
Assessment and suggested steps (guiding purpose)
Case II: Entrepreneurial activities in different countries
Introduction
Overview
GEM Adult Population Survey
In general
Formulating the problem
Planning the study
Designing methods for collecting data
Collecting data
Coding and arranging data
Controlling causality
Reporting the results
Points of reflection
Recommended further reading
Chapter 11
The Systems Approach
Introduction
Case I: Electronics Ltd.
The start
Planning of the operative paradigm
Methodics
Stewart's ambitions
Systems analysis
Methodical procedure
Methodics
Discussions with senior management
Discussions with the TCM department
Discussions with the CCM department
Stewart's formulation of the problem and his new systems proposal
Reporting the results
And then?
Case II: Chinese business culture
How it started
Initial methodical procedures
The operative paradigm
Potential finality relations
Designing methods and collecting data
Do you want to bring in understanding?
Coding and arranging data
Controlling validity
Reporting the results
Points of reflection
Recommended further reading
Chapter 12
The Actors Approach
Introduction
Case I: Development of business and activities
Starting point
Operative paradigm as experimental flow
Production philosophical meeting 1
The questions
The deeper undercurrents of business development
Qualification in cultural meeting
Finish
In-between dialogues
The questions and shape of the dialogues
Production philosophical meeting 2
An explorative methodics
Business artistic creation
The procreative report
The embryo to businesses
With the disposition of the master
Enriching the encounter with the audience/customer/market
Business embryos as works of art
Case II: A Line of business with adaptation problems
Introduction
History
The starting point for the study
Problem and purpose
The development of the operative paradigm
Operative paradigms as a continuity
Historical development and description
Actors intentional method
Actors constitutional method
Organizational documentary method
Selection
Classification work
The total methodics of the study
Feedback and the continuing dialogue
Descriptive dialogue as feedback
Points of reflection
Recommended further reading
Part V
Methodology of Complementarity
Chapter 13
The Views as Transformative Operators
An introductory summary
The continuation
Quality and complementarity
Complementary criticism
Back to the future
A warning for the road
Criticism of the analytical view
In general
Criticism from the systems view
Criticism from the actors view
The response of the analytical view to this criticism
Criticism of the Systems View
In general
Criticism from the analytical view
Criticism from the actors view
The response of the systems view to this criticism
Criticism of the actors view
In general
Criticism from the analytical view
Criticism from the systems view
The response of the actors view to this criticism
The idea of reconciliation
Some principles of complementarity
Adapting of existing concepts and theories
Collecting data
Modeling and interpreting data
Exceedance as a methodological result
Crealiability of complementarity
The thematic language of methodology
Points of reflection
Recommended further reading
Chapter 14
- Three Cases -
Knowledge of Complementary
Introduction
Case I: The analytical approach as transformative operator
Background
First meeting with the study area
The researcher's thoughts in the beginning
Determining the problem
Transformative operations
The study area in theory - Primary procedures
The study area in theory - Complementary procedures
The study area in practice - Primary procedures
The study area in practice - Complementary procedures
Methodics
Results
Case II: The systems approach as transformative operator
Introduction
Transformative operations
Primary procedures
Complementary procedures
Some results
A Comment on complementarity
Case III: The actors approach as transformative operator
Starting point
The complementary ambitions of the researcher
Transformative operations
Primary procedures
Complementary procedures
Methodics
Results
Points of reflection
Recommended further reading
Chapter 15
Methodology as Business Creating Intelligence
Crealiability of complementarity in focus
Knowledge creating as production factor
Knowledge audit
A ground plan for knowledge audit
Knowledge intelligence
Business and competitive intelligence
Business creating intelligence
Points of reflection
Recommended further reading
Appendix
A1 Some ontological and epistemological perspectives.
A2 Some philosophers on paradigm
A2.1 Kuhn
A2.2 Feyerabend
A2.3 Törnebohm
A2.4 Classifications of paradigms
A3 Explaining and understanding
A4 Explaining thinkers and theories
A4.1 Positivism
A4.2 Analytical philosophy
A4.3 Holism
A4.4 Structuralism
A4.5 Marxism and critical theory
A4.6 Systems thinking
A4.7 Symbolic interactionism
A4.8 Grounded theory
A4.9 Sensemaking
A5 Understanding thinkers and theories
A5.1 Hermeneutics
A5.2 Phenomenology
A5.3 Ethnomethodology
A5.4 Social constructionism
A5.5 Metaphorical thinking
A6 Can be seen as either explaining or understanding
A6.1 Ethnography
A6.2 Cultural studies
A6.3 Narratives
A7 Two unique personalities
A7.1 Michel Foucault
A7.2 Ludwig Wittgenstein
A8 A summary
A9 Recommended further reading
Glossary